Software-defined physical products
Your engineering system is the bottleneck.
Find and eliminate the engineering constraints slowing your development, integration and release for software-defined physical products.
- Embedded Linux
- RTOS
- CI/CD
- HIL
- Testing
- Systems Integration
No long-term commitment. Start with one engineering bottleneck.
Cycle dwell concentrated at hardware-in-the-loop
Constraint
02 / 11
Your team isn't slow. Your system is.
Good engineers lose enormous amounts of time to systems that were never designed to scale.
- 01
Slow CI
A 30-minute build turns every iteration into a context-switching exercise.
- 02
Manual hardware testing
Engineers become the glue between firmware, test benches and lab equipment.
- 03
Fragile integration
Failures appear late because the real system isn't being tested continuously.
- 04
Release bottlenecks
One or two people become the only ones who know how to produce a reliable release.
- 05
Developer environments
Every engineer spends hours recreating a slightly different version of the same system.
- 06
Infrastructure debt
Tooling accumulated around the product becomes harder to maintain than the product itself.
These aren't individual developer problems. They're systems problems.
Instrumentation
03 / 11
Where does the time disappear?
Most teams know something's slow. Few know exactly why. Your workflow gets instrumented, baselined, and the constraints that actually matter get named.
The product
04 / 11
Four weeks. Not consulting. A defined product.
Start with a 4-week assessment
The Engineering Bottleneck Assessment is a focused four-week engagement to identify, measure and attack one engineering constraint.
- 01
Observe
Get a map of your workflow from commit to integrated system: tools, infrastructure, test systems and handoffs included.
- 02
Measure
Get a quantitative baseline: build times, test duration, failure rates, manual steps, release frequency, engineer-hours, measured from your pipeline.
- 03
Prove
Get a targeted improvement against your most valuable bottleneck. The goal isn't a presentation. It's evidence.
- 04
Plan
You receive a technical roadmap showing what to fix, what it will take and what should happen next.
You leave with
- Current-state engineering architecture
- Bottleneck analysis
- Quantitative baseline
- Working proof-of-concept
- Prioritized remediation plan
- Implementation estimate
What happens next
05 / 11
The report isn't the end.
When the solution's worth implementing, it gets put into production. You don't carry the engineering load alone.
- Assessment
- Proof
- Implementation
- Engineering partnership
- 01
Fix
The specific improvement from your assessment, implemented to prod with measured before/after.
- 02
Modernize
Your underlying engineering infrastructure, redesigned so the constraint can't return in the same form.
- 03
Embed
An engineering partner embedded with your team at the hardware/firmware/infrastructure boundary.
What we work on
06 / 11
Organized around engineering problems.
Firmware, hardware and infrastructure meet here; that's where the expensive problems live, and where you get advantage.
Development infrastructure
- Embedded CI/CD
- Build systems
- Developer environments
- Cross-compilation
- Reproducible builds
Verification
- Automated testing
- HIL
- Hardware automation
- Integration testing
- Test infrastructure
Systems
- Embedded Linux
- RTOS
- Firmware architecture
- CAN / communications
- Hardware/software integration
Delivery
- Release engineering
- Deployment pipelines
- Infrastructure
- Observability
- Engineering workflows
Baseline
07 / 11
From bottleneck to baseline
Typical shift after the fix: builds run in minutes and hardware-in-the-loop results land in the pipeline with every release.
Before
- Developer
- Build
- Manual flash
- Manual test
- Engineer inspection
- Release
After
- Commit
- CI
- Build
- Automated flash
- HIL
- Results
- Release artifact
42 min build
11 min build
Manual HIL
Automated HIL
Flaky CI
Deterministic CI
Manual release
Reproducible release
Why us
08 / 11
Built at the system boundary.
Software meets the physical world. That's where this work lives.
Our engineering backgrounds span embedded Linux, RTOS, C/C++, Go, Python, CI/CD, hardware integration and production systems.
We've built and operated systems where firmware, operating systems, hardware, networking and engineering infrastructure all have to work together.
That perspective matters because the hardest engineering bottlenecks rarely belong to a single layer. The problem is usually between them.
Layers we operate across
- Embedded Linux
- RTOS
- C / C++
- Go
- Python
- CI/CD
- Hardware integration
- Production systems
Qualification
09 / 11
Who this is for
Probably a fit
- Your product is already technically real.
- Your engineering team is growing.
- Hardware and software are increasingly coupled.
- Testing requires physical equipment.
- CI is becoming painful.
- Releases depend on tribal knowledge.
- Engineers spend too much time maintaining tooling.
- You know something is inefficient but haven't quantified it.
Probably not
- You're looking for a general-purpose developer.
- You need someone to fill a permanent headcount position.
- You only need a simple CRUD application.
- You're looking for the cheapest contractor available.
Investment
10 / 11
Clear packages. No open-ended retainers to start.
USD for US teams. EUR for EU teams. Start with the four-week assessment. Fix and Embed follow only when the evidence says they should. One price for startups and mid-market.
- 01
Assessment
One bottleneck solved in four weeks: observe, measure, prove, plan. Measured baseline and working proof included.
$9,500
€8,500
- Current-state engineering architecture
- Bottleneck analysis and quantitative baseline
- Working proof-of-concept
- Prioritized remediation plan
- 02
Fix
The specific improvement from your assessment, implemented to prod with measured before/after. Fixed base plus optional success fee tied to the assessment baseline.
From $22,000
From €19,000
- Scoped implementation against one constraint
- Measured before/after
- Production handover
- Fixed base plus capped success fee; no open-ended retainer
- 03
Embed
Engineering partner at the hardware/firmware/infrastructure boundary. Two days a week; 3-mo initial, then month-to-month.
$15,000/ mo
€13,000/ mo
- Embedded in your engineering workflow
- Hardware / firmware / infra boundary
- Weekly cadence
- Stop when the constraint is gone
Modernize (redesigning the underlying infrastructure so the constraint cannot return) is scoped after the assessment. Not a catalog price. Fix success fee, when offered, is tied to the assessment baseline and capped in the SOW.
Request
11 / 11
Find the bottleneck.
Tell us what's slowing your engineering team down. We'll determine whether there's a problem worth investigating and whether we're the right experts to solve it.